The Martin Agency
TIAA: The Dre$$ by Fe Noel

In a collaborative effort, we created a window display for the exquisite Dre$$ designed by Fe Noel and commissioned by TIAA and featured in the New York Fashion Week. It served as a statement to make people aware of the income inequality for women and featured custom mannequin hands and money bills as a tribute to the lady in the Dre$$. The display was built and set up in SoHo, TIAA headquarters in New York, FIT at the Dubinsky Student Center and the Katie Murphy amphitheater, and the TIAA headquarters in Charlotte, NC.